Bachelor of Science (Business Analytics)
Those who have taken the HSSC or an equivalent examination and are awaiting result are also eligible to apply. The four-year undergraduate programs of full time study are divided into eight semesters.
Program Vision:
To be a leading undergraduate program in
business analytics, empowering students with cutting-edge analytical skills, innovative thinking, and a strong
ethical foundation to thrive in a dynamic, technology-driven global economy.
The FSM BS (BA) program aims to develop aspiring professionals with the expertise to drive data-informed decision-making by integrating business management, technology, and analytics. The program emphasizes ethical responsibility, sustainability, and the development of communication, analytical, and problem-solving skills to deliver lasting value to the global economy and the society.
Career Opportunities:Graduates of Bachelor of Science (Business Analytics) can select from several careers in analytics in the areas of business, operations, people, finance and marketing, where they can leverage their data analytics skills to translate structured and unstructured data into valuable business insights by identifying patterns, trends, and anomalies that inform strategic decisions, optimize operations, enhance customer experiences, and drive sustainable growth across the organization. The program equips graduates to work in cross-functional teams and provides a strong foundation for careers or further studies in business and analytics.
Award of Degree:For the award of Bachelor of Science (Business Analytics) degree, a student must have:
- Passed courses totaling at least 136 credit hours, including all those courses which have been specified as Core courses.
- Obtained a CGPA of at least 2.00
| Sr. No | Course Name | Crdt Hrs. |
|---|---|---|
Semester 1 |
||
| 1 | AF1003 Introduction to Financial Accounting | 3+1 |
| 2 | CS1001 IT in Business | 2+1 |
| 3 | MG1001 Fundamentals of Management | 3+0 |
| 4 | MG1011 Business Mathematics | 3+0 |
| 5 | SS1007 Islamic Studies/Ethics | 2+0 |
| 6 | SS1016 English – I | 2+1 |
| Total | 15 + 3 | |
| Sr. No | Course Name | Crdt Hrs. |
|---|---|---|
Semester 2 |
||
| 1 | MG1002 Marketing Management | 3+0 |
| 2 | MG2008 Data Analysis for Business I | 3+0 |
| 3 | MG2012 Business Economics | 3+0 |
| 4 | SS1006 English – II | 2+1 |
| 5 | SS1015 Pakistan Studies | 2+0 |
| 6 | SS2019/SS2018 Psychology/Sociology | 2+0 |
| 7 | SS1019 Understanding Sirat-un-Nabi | NC+0 |
| Total | 15 + 1 | |
| Sr. No | Course Name | Crdt Hrs. |
|---|---|---|
Semester 3 |
||
| 1 | AF2005 Cost and Management Accounting | 3+0 |
| 2 | CS2016 Programming for Business | 3+1 |
| 3 | MG2003 Consumer Behavior | 3+0 |
| 4 | MG2015 Data Analysis for Business II | 2+1 |
| 5 | MG2011 Environmental Science and Sustainability for Business | 3+0 |
| 6 | SS1021 Understanding of Holy Quran - I | 1+0 |
| 7 | SS1022 Understanding of Holy Quran - II | 1+0 |
| Total | 16 + 2 | |
| Sr. No | Course Name | Crdt Hrs. |
|---|---|---|
Semester 4 |
||
| 1 | AF2004 Business Finance | 3+0 |
| 2 | BA2006 Fundamentals of Business Analytics | 3+0 |
| 3 | CS2003 Data Structures and Business Application | 3+1 |
| 4 | SS1013 Ideology and Constitution of Pakistan | 2+0 |
| 5 | SS2041 Critical Thinking | 2+0 |
| 6 | SS2043 Civics and Community Engagement | 2+0 |
| Total | 15 + 1 | |
| Sr. No | Course Name | Crdt Hrs. |
|---|---|---|
Semester 5 |
||
| 1 | AF3001 Financial Management | 3+1 |
| 2 | MG3003 Basic Econometrics | 3+0 |
| 3 | MG3004 Human Resource Management | 3+0 |
| 4 | MG3038 Digital Media Marketing | 3+0 |
| 5 | MGX01 MG Elective I | 3+0 |
| Total | 15 + 1 | |
| Sr. No | Course Name | Crdt Hrs. |
|---|---|---|
Semester 6 |
||
| 1 | MG2010 Business Communication | 3+0 |
| 2 | BA3006 Machine Learning for Business Analytics | 2+1 |
| 3 | BA3007 Database Systems for Business | 2+1 |
| 4 | MG3010 Methods in Business Research | 3+1 |
| 5 | MG4011 Entrepreneurship | 3+0 |
| 6 | MGX02 MG Elective II | 3+0 |
| Total | 16 + 3 | |
| Sr. No | Course Name | Crdt Hrs. |
|---|---|---|
Semester 7 |
||
| 1 | BA4001 Decision Science for Business | 3+0 |
| 2 | MG4003 Strategic Management | 3+0 |
| 3 | MGX03 MG Elective III | 3+0 |
| 4 | MGX04 MG Elective IV | 3+0 |
| 5 | BA4091 Final Year Project – I | 0+3 |
| Total | 12 + 3 | |
| Sr. No | Course Name | Crdt Hrs. |
|---|---|---|
Semester 8 |
||
| 1 | MG3001 Legal and Ethical Issues in Business Analytics | 3+0 |
| 2 | MG4065 Artificial Intelligence in Business | 3+0 |
| 3 | MGX05 MG Elective V | 3+0 |
| 4 | MGX06 MG Elective VI | 3+0 |
| 5 | BA4092 Final Year Project – II | 0+3 |
| Total | 12 + 3 | |
| 6 | MG4052 Internship * | 3+0 |
| Domain | Cr. Hrs |
|---|---|
| General Education | 32 |
| HEC Core | 36 |
| HEI Core | 28 |
| Electives | 18 |
| Interdisciplinary | 13 |
| Field Experience | 3 |
| Capstone Project | 6 |
| Total | 136 |
Note 1: Total: 136
Note 2: Registration in “Final Year Project-I” is allowed provided the student has earned at least 103 credit hours, and his/her CGPA is equal to or greater than the graduating CGPA (2.0).
Note 3: * Internship can be registered in any semester after the fourth and before the eighth semester. The Internship credit hours and grade shall be used in the calculation of the CGPA of the completed degree. It will not be used in the determination of semester CGPA and merit position.